For the purposes of this article we will focus on these three components:
Don’t Go It Alone
Obviously your logo is the first thing potential customers see and associate with your brand. Most entrepreneurs have a vision for their logo, but are unable to execute upon it. Logo development involves the artistic process combined with, and equally as important, the technical aspect. You have to understand how color, font, spatial aspects, as well as correct sizing, and the ability to scale, ALL play a role in creating a Logo you can be proud of.
Aiosa Realty – One of our Custom Logo Designs
At West Bay Media Group our mantra is to consult with the small business owner to develop a Logo that can be used in ALL forms of marketing. I cannot tell you how many times I have been approached by business owners to replicate their logos and all they have is a low resolution JPEG. If you do not know what a low resolution JPEG is — good! This IS an example of the technical facet I mentioned earlier. In the long run it is most certainly better for you to have a trusted strategic partner that can manage all aspects of logo development and deployment rather than you wasting time trying to decipher some obtuse technical approach. This alliance will free you up and give you the ability to focus on the marketing of the new branding or rebranding of your company. We can coach you along the way and hone the color scheme and all other details exactly the way you desire them! We have a proven track record. Once you are completely satisfied with the final product, we provide you with the raw files. The raw files are CRITICAL for future marketing campaigns such as cards, brochures, t-shirts, hats, and so forth. So, as you can see, there is an abundance of combined thought and effort expended to produce a customized logo creation that is perfectly suited for you and your business model.